Inspired by the natural beauty of Unaizah, the visual identity for “النخلة” blends modern simplicity with traditional authenticity. The symmetrical logo, featuring geometric forms that evoke a palm tree, reflects the project’s approachable, modest architecture.

A soothing palette of palm green, stone beige, dark sand, and warm grey complements a well-rounded font, appealing to families and newlyweds seeking a balance of modern living and cultural roots. Linear graphics and diamond icons derived from the logo embody the seamless fusion of heritage and contemporary design, capturing the spirit of “النخلة.”

This design approach ensures the branding connects deeply with its audience while highlighting the unique charm of the project’s location and lifestyle.