White Walls is a new design gallery in the heart of Mar Mikhaël, showcasing a handpicked selection of furniture pieces, lighting and home products from upcoming and internationally recognized European and Lebanese artists and designers.
Creative Punch was asked to develop the full identity of the new gallery. The brand we created reflects the modern and intrinsic minimalist style of the showcased furniture; the deconstructed monogram and the subtle geometric elements extracted from the logo project an image of a timeless and elegant brand.
The White Walls brand was defined across all media platforms in a chic and sleek style, from signage, to stationery, window display and social media presence. The outcome represents a clearly hip and trendy address for those who seek unique and modern pieces to complement their home decoration.