The Greek Catholic Renouveau is a non-profit social civil association that aims to revive, promote and consolidate the presence and participation of the Greek Catholic community in major public, cultural and socio-economic affairs in Lebanon. The RGC approached Creative Punch to collaborate on the brand creation and launch of their movement.
Our approach was to put forward both the religious affiliation as well as the movement’s mission advocating inter-confessional cooperation and unity, in order to reach a wider audience and achieve long-term growth. A memorable and emblematic logo was created as a mark of authenticity and belonging to the Greek Catholic community. In parallel, a reliable and timeless identity was developed to project the strength and credibility of the movement.